A
shocking news came in the Economic Times a few days ago-
Flipkart
makes a one-day record of ₹ 1.4k
million in sales
That
is, one thousand four hundred crore sales in a day ... OMG!
Friends,
today's era is an age of online shopping! And this phenomenon is not limited to
cities, but people are shopping online in villages and villages because of
smart phones and cheap data plans! Today small and big and big companies are
trying their luck in this field.
For
some years before, people had to rely on brick and mortar shop to shop, and if
they wanted to get a discount on the purchase, they had to wait a long season
season. But when the time changed, technology changed, people's shopping method
changed too. Now, whenever you want, you can buy your favorite product with one
click, and soon the product reaches your door. Just pay the money and take the
product. This simple form of online shopping is increasingly attracting people
to it.
Online shopping advantages:
1. Time
restriction: Online shopping does not bind you in time. You can shop online
whenever you want.
2. Finishing
the requirement: If you are connected to the Net and you have a smart phone or
laptop then you can shop from anywhere. Just have to give you the correct
address to deliver the goods.
3. Cash
Flow Transaction: Carrying money or cash card in this era can be risky. If you
use cash card for offline shopping then there is a possibility of cloning or
data theft of your cards. On online shopping, cash on delivery (COD) option
gives you freedom from these concerns. Order any product and pay only if the
product is available.
4. Big
discount on products (anytime): Almost all online shopping portals offer
discount to their customers. Some 20%
Off, no 40% off and sometimes they offer discounts up to 80%.
5. Time
saving: Getting out on the roads today means trapping in traffic jams. In such
a way, online shopping saves us valuable time.
6. Many
options: You can buy almost every company's products on shopping portals, while
not every goods on the same shop in the market.
How does the companies discount so much?
It
can be understood as such-
We
believe the company's manufacturing cost (such as labor costs, rentals,
salaries, water and light bills etc) comes to 1000
rupees in making a product. After that, the company sells this product to a
distributor or wholesaler at a rate of Rs. 1250 at
a profit of 20-25%.
Then
the distributor or wholesaler sells the retailers with a unit rate of 1560 rupees than the profit of 20-25% on
that product.
Now
retailers sell the product from Purchasing Value i.e. 1560
rupees for all the expenses of the shop or showroom such as freight, AC, labor
expenditure, rent and their profit from 50-60% to
2500 rupees.
That
is, as much as the product approaches the customer through hands, the increase
in the price of the product will increase. Similarly, the value of any product
in the offline market is determined.
I.e.
Traditional market works like this:
·
Company made ₹ 1000
· Company delivered to Distributor / Wholesale ₹ in 1250
· Distributor given to retailer ₹ in 1560
· Retailer has given to the customer ₹ 2500
· Company delivered to Distributor / Wholesale ₹ in 1250
· Distributor given to retailer ₹ in 1560
· Retailer has given to the customer ₹ 2500
That
is, the value of the products found in the shopping mall or show room is so
high because they have to go through several steps from construction to final
consumer. At each stage, its value increases by 20-25%.
Whereas
the online market is Direct Market. To get any product, online companies
directly contact Manufacturing Company and Purchase that Product in the
Wholesale Price. The online companies have a direct cost of Rs 1,250 on that product, because online companies do not have to
bear the expense of the showroom and neither the agent has to pay his fee.
That
means online market works like this:
- Company made ₹ 1000
- Flipkart, given to the company like Amazon and Snapdeal ₹ in 1250
Ways to Save Money During Online Shopping
1) Use
the Coupon Code and Discount Offers: Online companies keep running a discount
offer for twelve months. To avail this, you can search discount offers on
Google or find Latest Coupon and Discount Deals directly from Coupon
Aggregators Websites.
2) Support
Price Comparison Website: If you are planning to buy a smartphone, laptop or
home theater, then before buying, check the value of the product at Price
Comparison Website once. There you can find information about different
products of that product on different online shopping websites on the same
page. Save the money by buying that product from the website offering the
lowest value.
3) See
deal on social sites like Facebook, Twitter: Flipkart is a social page for
companies like Amazon, where they give latest Discount offer information
directly to their followers. Apart from this, you can follow the latest search
queries like Coupon Aggregator Websites like @searchmycoupon and get
information about the latest coupon and offers.
4) Visit
the Cashback Website: By Regular Purchasing from websites like Cashkaro.com,
you can get Cashback. But this cashback will be available only after 2 months
of Purchasing.
How to stay safe during online shopping? / Online Shopping Safety Tips
Friends,
when talking about online shopping, talk about Online Shopping related to
Safety Tips must be talked about.
Do you
know? India is fourth in the case of fast growing cyber crime in the world.
So it is
very important to know about online shopping safety tips, let's see them:
1)
Shopping Site Encrypted: When shopping on a shopping website, please ensure
that the shopping site is encrypted.
When a web
site is encrypted, its URL is marked with a lock and it is open in HTTP and
open in HTTPS i.e. Hypertext Transfer Protocol Secure, which ensures that your
connection is private with that web site, In which no third party or hackers
can gloss over.
Friends,
note that there is a website that does not have all the pages encrypted. But
there is no scary thing. Just keep in mind that the payment page of that web
site is encrypted. If possible, choose COD for payment method.
2) Stay
away from spelling related websites: Hackers in India are the most likely to be
charging thousands of millions of rupees in this manner. Well, such cases are
the biggest headache for insurance companies.
Recently,
many people got fake mail from IRDAI.org, while IRDAI's real website is
IRDAI.gov.in.
Similarly,
note that you are not visiting Flipkart instead of flipkart? If not, here it is
Flipkart.org that matches your Inbox, be careful. Often hackers ask you to
update payment methods through such mails and steal your important information.
If you click
on the link for that mail, then perhaps a form will open, in which you will be
asked to complete the said action.
As soon as
you submit the form, you will have all your data passed to the hackers. You may
also have to face financial loss.
3) Do not
use Wi-Fi: Do not use Wi-Fi in the hotels, railway stations, cyber cafes,
during online shopping, otherwise Wi-Fi Honors can spy on your online
activities. This can lead to important information about the debit cards used
for online payment.
4) Keep
the antivirus software up to date: If you are surfing online without installing
an antivirus in your phone or laptop, you may be a victim of any online fraud
or malware. Install Quick Heal or Avast Antivirus right now. If you want a free
antivirus, install Microsoft's Microsoft Security Essentials as well as update
from time to time.
Conclusion
Online
shopping is a great way to save convenience and money. It is important that we
get good deals during online shopping and be completely safe. I hope that the
information given here in this direction will definitely work for you.
If you
also know some of the safest tips online, then please share with us through the
comments.
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